We enter into planning promotion agreements with landowners, whereby we promote the land through the planning system at our own cost and risk whilst the landowner retains ownership of the land. Once the value of the land has been maximised through a planning permission, the site is then sold on with a profit share arrangement in place. This enables the landowner to keep possession of the land whilst we bring both our professional expertise and financial resources to negotiate the many challenges and opportunities set by the UK planning system. The aim is always to optimise land sale values and disposal receipts to mutual benefit. The arrangement is a true partnership and from day one our interests, namely to quickly secure best value, are wholly aligned.

We acquire freehold land outright for promotion through planning and early disposal. As well as giving us flexibility this gives us a unique insight into the challenges and ambitions of being a landowner in our own right.

In our role as either owners or promotion partners, Beluga Group takes pride in leading effective partnerships with local authorities, stakeholders and third parties. We lead multi-disciplinary teams to unlock planning solutions, tackling complex challenges and thus enabling Council officers and Members to deliver tangible outputs against their policy aspirations.

Beluga is not just a developer, we’re a company that builds homes. We always keep in mind the emotional and practical priorites of people who live in our properties. We want to provide people with homes people love, not homes they have to put up with.